When someone tells you to “just be yourself,” what does that really mean? Think about it…

Are you being yourself when you’re drinking a delicious glass of wine, hanging out with a couple of friends on a quiet Friday evening?

Are you being yourself when meeting a potential new client?

How about when you’re at a sports event rooting for your favorite team? (Go Yankees! That didn’t sound very passionate – I’m not a sports fan. But you might be.)

Truth is… we all have many different selves. I hate it when people say, “Just be yourself” because I know how meaningless and unhelpful that advice is. In different situations and in a variety of circumstances, we adapt. And here’s the interesting thing… we just naturally do this without giving it any thought and without any training whatsoever.

Except when it’s time to deliver a speech or presentation. Then we just don’t know what to do and I can tell you that advice, “Just be yourself,” is at its most unhelpful. Because if you want to become a highly paid, sought-after speaker who effortlessly commands the stage and has audiences eating out your hand, then you must learn not to be yourself, but to be your BEST self in that unique and specialized situation and circumstance.

One thing I do know for sure is this… The ability to captivate and magnetize your audience – that “it” factor (what I like to call CHARISMA)… It’s not inborn. It’s learned.

And there are specific skills and techniques you must master if you want to become not just good, but AMAZING on stage. In my upcoming content-rich, experiential 2-day live workshop, I’m going to hand you those skills and techniques on a silver platter. You’ll have the opportunity to learn by doing, because that’s the only way to mastery.

 

Skills and Techniques You’ll Learn at Charisma! On-Stage.

• Deliver a performance, not a presentation, so audiences wait patiently in line afterward to meet you, connect with you, immerse themselves in your energy, and devise ways to do business with you.
• Learn the powerful techniques of performance for business, the series of nonverbal skills and secret codes – the way you look, move, sound, and travel – that engage and mesmerize them without you having to say a single word. Few “speech” coaches teach this because they themselves never learned it. They’re just not equipped. But it’s what commanding the stage — or any platform — requires.
• Create stories that grab them and won’t let them go, because they contain exactly the right amount of emotional content to bring them into your world, making you relatable and without crossing the line into TMI.
• Find your “funny” (and fun) without being a comedian from the everyday craziness and absurdities that makes them laugh out loud and beats the professional humorist every single time.
• Manage the fear that trained performers know goes with the territory and learn to use it to work for you instead of against you. This is a secret my celebrity clients – and all great speakers – know well and use to maximum effect.
• Info-tain by curbing the strong tendency to overwhelm them with the technical information YOU love, but they will find boring (trust me on this).
• Understand the “rules” and practice following them, so you can selectively break them to suit your unique style.
• Interact with your audience from shows of hands to full-blown exercises that bring them into your world, get them moving physically and mentally because we learn best if we’re doing, not just sitting there.
• Create “rhythm,” the thrill-ride of emotional pacing by implementing a foolproof formula that works every time, keeping people glued to their seats and to your message. It literally changed my life as a speaker and presenter.
• Sell yourself because if they don’t love you, they won’t buy from you, recognize you, give you promotion, raise or bonus or give you the best assignments.
• Design speaker notes that are unobtrusive and keep you on track, because despite what you may have heard, it’s totally unnecessary – and even dangerous – to memorize or work without a “net.”
• Leverage your speaking voice because, like your fingerprint and DNA, it’s yours and yours alone making it a key differentiator capable of creating exponential results whether you’re projecting full out or dialing it down to a whisper.
• Read the room so you are aware of everything that’s going on with everyone in your room.
• Field questions and objections like my celebrities do whether on the Red Carpet, or on GMA or Letterman, maintaining your equilibrium and presence even in the face of hecklers.
• How to open and close… Open so they are immediately engaged and close so they are inspired to take action. No boilerplate, boring, typical openings done in the name of politeness that are so incredibly tempting to use. No more cheesy closings.
• The magic of practice because it’s the ONLY way to get to the other side – the side where they’re waiting in line because they can’t to meet you – and it’s not the 10,000 hours you’ve heard about.
• Discover your unique style, as varied as we are human, and that can be big and loud or still and quiet.

 

 

Two Ways to Play at Charisma! On-Stage

At Charisma! On-Stage, there are two ways to experience this transformational content…

1) LIVE Coaching Attendee (Only 5 spots left)

Hands down, the best way to master these skills and techniques is to practice them! LIVE, in front of an audience. At Charisma! On-Stage, in a full one hour session, you’ll have the opportunity to deliver a presentation in front of your peers and colleagues as Ruth Sherman coaches and gives you immediate, real-time feedback. You will also receive a video of your session so you can watch, review, and continue to build your skills.

Get Coached LIVE at Charisma! On-Stage for just $2500

2) Workshop Observer/Attendee (Only 9 spots left)

As a workshop attendee, you’ll learn by observing the LIVE coaching sessions and participating in our open Q&A sessions, receiving on-the-spot coaching on your unique issues.

Attend Charisma! On-Stage as a Workshop Observer/Attendee for just $300

Here’s what people are saying about Charisma!

Charisma! On-Stage
September 11-12, 2014, New York City

Choose one of the following two options to join us at Charisma On-Stage

Interested in being coached LIVE at the workshop,
but not 100% sure yet?

Secure your spot with a $500 deposit today and set an appointment to speak with Ruth for a 20-minute complimentary session. If after you two connect, you decide it’s not a good fit, we’ll immediately refund your deposit.

 

Event Location

The Roger Smith Hotel
501 Lexington Avenue
New York, New York 10017

The Roger Smith is a boutique hotel located in the heart of Midtown Manhattan, in a historic neighborhood known as Turtle Bay. The event is walking distance to Grand Central Terminal, Times Square, Chrysler Building, Broadway theaters, the Museum of Modern Art (MoMA), Rockefeller Center, New York Public Library, Bryant Park, Central Park, and St. Bartholomew’s and St. Patrick’s Cathedrals. Shopping destinations such as Macy’s, Bloomingdale’s, Fifth Avenue are all nearby.

About Ruth Sherman

About 25 years ago, Ruth was a successful New York City performing artist singing jingles and doing voice-overs for clients like Coke, MacDonalds, and Ford. But the business changed and she wanted to try something new. As she explored different professions like law, social work, and academia, she noticed something striking: These smart, experienced professionals could not present themselves well. They couldn’t command a stage – or a room for that matter.

Ruth saw this as a gaping hole in their skillset causing them to lose business and opportunities to grow. And, Ruth recognized she had the unique ability to fill that unmet need. Fast forward two decades… after having built the business to focus on C-level executives and Celebrities, Ruth noticed another gap… that of small business owners and mid-level career professionals who needed these critical skills as much as, or even more than the high-flyers, but who just didn’t have the same access (or wallet).

So she decided to create programs that would include them and be flexible enough to address their specialized needs. Charisma! is the culmination of her efforts, her dream to include the smaller professional, the only place these hardworking, deserving business people can get the same information and training the big guns do.

 

Charisma! On-Stage
September 11-12, 2014, New York City

Choose one of the following two options to join us at Charisma On-Stage

Interested in being coached LIVE at the workshop,
but not 100% sure yet?

Secure your spot with a $500 deposit today and set an appointment to speak with Ruth for a 20-minute complimentary session. If after you two connect, you decide it’s not a good fit, we’ll immediately refund your deposit.

Have Questions?

If you have any questions about Charisma! On-Stage, email us at support[at]ruthsherman.com or call 203-698-2512.